📆 Job Type: Hybrid
🎯 Experience Level: 3+ Years
💰 Salary: Based on Experience and Current Salary
📍 Job Location: Lalkhan Bazar, Chattogram

Job Description

We are looking for a results-driven and strategic Lead Generation & Email Marketing Specialist to join our growing team. The ideal candidate has proven experience in B2B/B2C lead generation, email campaign management, and data-driven marketing, and can independently plan, execute, and optimize campaigns that drive measurable business growth.

Key Responsibilities

• Conduct in-depth market and competitor research to identify high-value leads and target audiences
• Lead and execute multi-channel lead generation strategies using advanced tools and platforms
• Build, manage, and maintain high-quality lead databases with accurate and segmented information
• Collaborate closely with the sales team to drive lead qualification, nurturing, and follow-up processes
• Develop and execute compelling email marketing campaigns including subject lines, copy, and CTAs
• Design and manage email list segmentation strategies based on audience behavior and engagement data
• Plan and execute A/B testing frameworks to continuously improve campaign performance
• Analyze and report on campaign KPIs including open rates, click-through rates, and conversions
• Prepare detailed performance reports and present actionable insights to stakeholders

Requirements

• Bachelor’s/Master’s degree in Marketing, Business, or a related field
• 3+ years of hands-on experience in lead generation and email marketing
• Proficiency in email marketing platforms (e.g., Mailchimp, HubSpot, ActiveCampaign)
• Strong experience with CRM tools and lead management systems
• Solid understanding of marketing automation, segmentation, and funnel strategies
• Data-driven mindset with strong analytical and reporting skills
• Excellent written and verbal communication skills in English
• Ability to work independently and manage multiple campaigns simultaneously

Compensation & Benefits

💰 Competitive Salary: Based on Experience and Current Salary
📞 Mobile Bill: Covered
🌴 Holidays: 2 Days per Week
🎉 Festive Bonus: Two festival bonuses yearly
🎯 Performance Bonus: Based on individual & team achievements
🤝 Engagement: Collaborative and independent role with direct client interaction